Phoenix Life Insurance Company “Do’s” and “Don’ts”

We not talking about a company called Phoenix life insurance. In fact, that company no longer exists. It has changed its name to “NASSAU”. Instead, we are referring to people that live in Phoenix, Arizona.  Perhaps they are looking for their best life insurance options. Maybe they’re people who already have life insurance and they’re interested in improving upon their current life insurance coverage.  Or, they are looking to save money on their present life insurance.

If you live in Phoenix and you are considering purchasing life insurance and you may ask- “What do I do next?”

Here’s a list of Do’s and Don’ts:

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Local Life Insurance Pro Tips

The first thing you need to know may sound like silly common sense, but it’s easy to fall into this trap. Don’t select a life insurance company based on location.

What!? But I’m in Phoenix and I want a Phoenix company!

Absolutely chose a local agent to represent you! Select someone you can meet face-to-face.  However, you must go through an agent in order to purchase insurance. Insurance companies don’t ordinarily sell policies to consumers. The insurance company that provides and underwrites the life insurance policy should be chosen based on the quality and fit of the policy and price. Most importantly you need to know the A.M. Best rating of the insurance company.

Your Location has NOTHING to do with how well they will serve you and protect your loved ones by sending them a check.

Another reason why the location of the life insurance company is less important, is there aren’t many local choices. Generally, the best life insurance providers have been in business for approximately 100 years and have an A rating. You can’t be too choosy when shopping for these companies. They are located, where they are located. Denial won’t move them to Phoenix, Arizona. Make sure you are aware of the Do’s and Don’ts.


Here’s a list of Do’s and Don’ts:

Our process is a bit unique. We shop a list of companies that meet the above criteria and provide you with the results of that search. There is no company that is always the least expensive. Rates vs Policy Coverage vary, depending on your health, age and type of policy you want. Therefore, shopping these top companies is essential to saving you money and securing the best fit for this important policy for you and your loved ones.

Are All Life Insurance Agencies Created Equally?

No way.

Many agencies are what are called, Captive Agencies, which is not necessarily a bad thing. But it’s important you understand what this means. In this industry, a captive agency means they only have access to one company’s insurance options. This makes it much more likely you are NOT getting the lowest price nor the best coverage with the highest-rated company.

Other independent agencies will often times brag about their long list of amazing life insurance companies to choose from. Ask them to do the following…

…Prove it. In fact, please ask us to prove our list of carriers. We can easily do so and quickly. We can also verify their ratings.

What steps to follow, when seeking life insurance:


Make sure the agent AND the agency they work for, have strong testimonials and great reviews, as well as a solid website. Check that they have been doing this for a while and treating people, well.


Shop A-rated companies, to get the best prices and coverage options. A great independent agency can easily do this for you.


It’s really that simple. If you have a great agent who has a large quantity of quality life insurance options at their fingertips, and they are working hard in your best interests- you are covered and this should be easy for you.

If you have any specific questions this article does not answer, please reach out to us at (928) 323-0933 and we’ll help you through it.